CW president Mark Pedowitz has announced that the series Arrow will be renewed for a third season. Along with Supernatural, The Vampire Diaries, its spin-off The Originals and Reign, the CW will take its line-up through 2014 and into 2015.
The renewal of Arrow is a testament to the successful formula that the CW has followed in bringing DC Comics character Green Arrow to life. Following a dual-narrative structure showing Oliver Queen’s (Stephen Amell) origins and his ongoing fight in Starling City, the show has managed to introduce a variety of characters from the different phases of Arrow’s comic book world and beyond.
Arrow remains the CW’s most watched series with 3.9 million viewers, and is #1 in its time period among men 18-34 (1.4). This is significant for a network that has traditionally been skewed towards programming for women, and Arrow is a show that appears to be enjoyed by a wider audience.
The current second season of Arrow has been arguably one of the strongest television adaptations of comic book character, rapidly expanding the DC television universe by laying the groundwork for The Flash spin-off later this year.